Specialist Digital Marketing for footage libraries.
Having a footage or video library software system is only the first part of a footage library's route to profit.
A deep knowledge of internet and web marketing is also a pre-requisite.
Getting focused traffic is ferociously competitive in todays' market. But as most professional footage buyers only use 3 to 4 suppliers retaining and growing those accounts is of prime importance too.
This chart shows the skill sets, tools and knowledgebase you require to make a real success of internet marketing.
Fortunately our end to end service philosophy can take care of this for you.
From Master Class training to planning and implementing complete SEO and marketing plans your Big Easy Account Team is ready to help.
Request more information about world class digital marketing solutions today.
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Acquire |
Convert |
Retain & Grow |
Measure & Optimise |
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Search Engine Marketing |
Usability & Accessibility |
E-mail Marketing |
Web Analytics |
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E-mail Marketing |
Customer Decision Support |
Loyalty Programs |
Site Performance Monitoring |
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Affiliate Marketing |
3rd Party Certification/Accreditation |
Personalisation |
Competitor Benchmarking |
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Aggregators Shopping |
Copywriting, Content |
Referrals |
Online Panels |
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Comparison Interactive |
Functionality & Presentation |
Customer Service |
Online Surveys |
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Advertising Partnerships |
Promotions & Merchandising |
Choice & Convenience |
Usability |
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Co-registration |
Personalisation & Targeting |
Dynamic Pricing |
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Viral Marketing |
E-mail Marketing |
Community |
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PPC |
Payment Options |
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Content distribution/RSS |
Onsite Search |
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Online PR |
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